My life as UX Designer.

Identity & Brand Management


Created. July 2016

Industry. Advertising

Project Duties. Brand Management / Identity Management / Logo Design / Stationery Design


Mint n’ Pink is a brand designed by me for an unreal customer.

Mint n’ Pink is a brand created for a little advertising studio.

The name play with words (Mint-Pink) that, at a time, both of them represent two colours. In this way, all the corporate stationery will be using mint, pink together with a dark brown.

Furthermore, the name is accompanied by a “Mandala”, a kind of Indian drawing which nowadays is a growing international trend because it is using as meditation when you have to colour it.

So, everything is linked: the Mandala is nothing without colours and them need to give colour to the Mandala in order to acquire it special meaning.