Twitter Transparency Center
Agency: MediaMonks / Role: UX Designer
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Twitter Transparency Center is a hub for all transparency initiatives aimed at building and increasing public trust over the years.
The website was redesigned to make Twitter’s transparency reporting more easily to understand and accessible to the general public.
From content structure to Wireframes
When I started this project in September 2019, the team already did quite a lot of work with a workshop to capture business requirements, goals, challenges, and user needs.
So when I jumped on this project both Content Strategy and Information Architecture were already defined.
Interactive and playful data visualisation
We all know, consuming large amounts of data can be boring and tricky to understand.
When we started to dive into data vis, we always aimed for pleasing, sexy, and interactive components.
Since data vis was the core part of the project, we spend a lot of time researching, sketching different options of the same solution, iterating, and ultimately, working really closely with the Twitter team to sure that our data vis met all the principles we defined:
Informative
Interactive
Pleasing
Exportable
Data visualisation, the master piece
The biggest part and challenge of the project was to discover how to display and communicate all the data to our users in a way that was digestible and easy to understand.
Our data visualization sits mainly on four principles: informative, interactive, pleasing, and exportable.
Across the website, the users can find different types of data visualization such as Maps, Bar charts, pie charts, and tables allowing them to choose how to consume the data in some cases.
In the news
On the day of the launch, Twitter Transparency Center was founded on the news. Some links you might want to have a look: